The Farmers Market Ambassadors Program aims to make your farmers market more inclusive, more accessible, and more welcoming. Working as a team under the leadership of program coordinator Carlee, each ambassador works directly with markets in the Farmers Market LIFE coalition.
Vendor Highlights
Our Farmers Market Ambassadors work to bring the community to the farmers market and the market to the community. As part of their efforts, Ambassadors are sharing inspiring stories of market vendors in a series of Vendor Highlights. Read some of the highlights at the links below and follow our Facebook (FM LIFE) and Instagram (Our Farmers Markets).
Meet the Farmers Market Ambassadors
Program Coordinator / Santa Rosa Original Certified Farmers Market Ambassador
Carlee Leonhard is both a program coordinator and ambassador.
She joined the program in 2023 as Ambassador for the Santa Rosa Original Farmers Market group. In 2024, she stepped up into the Coordinator role.
She is a highly trained chef and business owner/vendor. Read her original blog post and you’ll know why we are elated to have her on our team. She’s since written another blog post to share her journey as Ambassador and now, Coordinator. Say hi to Carlee at the markets where you’ll find her working alongside the amazing Market Manager Pegi. You can reach Carlee by email at srocfma@petalumabounty.org.
Sebastopol Farmers Market Ambassador
Sean Lopez is the Farmers Market Ambassador at Sebastopol Farmers Market. He is a Sonoma State University who seeks to contribute to positive change in the community and beyond. Read more about him in his introductory blog post. You can reach Sean by emailing sfm@PetalumaBounty.org
Petaluma, Rohnert Park, and Novato Farmers Market Ambassador
Elizabeth Jimenez Rosnel handles multiple markets in Petaluma, Rohnert Park, Novato, and at times, more! She’s a former farmers market vendor and a mother who raised her two adult sons to appreciate fresh, nutritious food as much as she does. Read more about Elizabeth in her blog post. You can email Elizabeth at acefma3@PetalumaBounty.org.
Santa Rosa Community Farmers Market on Farmers Lane
Cait Vejby joined Petaluma Bounty in August 2024 as the Farmers Market Ambassador for Santa Rosa Community Farmers Market on Farmers Lane. Cait splits her time between the Ambassador work and serving as the new Community Gardens Coordinator. You can reach Cait by emailing CommunityGardens@PetalumaBounty.org.